About Us

About Us

With more than 15 years experience, Softub Direct is the best source for genuine Softub Parts, Softub Chemicals including Softcare Chlor and all Softub Filter Sizes. We have great deals and the fastest FREE shipping options available.

You’ll find our website has everything a Softub owner needs to maintain and enjoy a clean and healthy spa. Our large inventory means no waiting and quick order fulfillment. Plus we only sell genuine Softub parts and chemicals. You won’t find any “gray market” or misleadingly branded chemicals. We sell the real products right from the manufacturers. The difference will be apparent not only in the longevity of your Softub spa, but also in your personal spa experience.

Softub 5020 Filter For 5 Inch Drain CapsSoftcare Chlor Chlorinating Granules 2 lbs.Genuine Softub Vinyl Cover

Softub Direct is owned and operated by industry-leading local Softub dealer Coastal Softub. Based in California, Softub Direct ships nationwide. In fact, 1/3rd of our customers shop from the New England area because we offer FREE shipping and tax free ordering for out of state customers.

Softub Direct is dedicated to improving quality of life for our customers by providing genuine, quality spa chemicals. Relief and relaxation is the Softub hallmark, which can be maintained for many years by buying the correct spa chemicals.


Coastal Softub is the best SOFTUB Spa value in Southern California. Our online parts and supply company Softub Direct is located in the same building complex.

Coastal Softub In Ventura, California

Our Showroom and warehouses in Ventura, California are open from 10am to 5pm, Tuesday – Saturday. Coastal Softub will deliver and set up every Softub we sell in the 805 area code. Coastal Softub has special discount programs through which we can offer you the Lowest Priced Softubs (please ask for details).

Quality, service and price are the reasons why Coastal Softub and Softub Direct are the smart choice for both buying and safely maintaining your hot tub.

Supplies and Accessories

We strive to ship your order the same day we receive it. Orders are processed until 4:00 pm PST, T-F and will be shipped via FedEx.

Coastal Softub Showroom

With the largest inventory of Softub supplies and accessories of any Softub dealer in the business, you can trust us to ship your order quickly and accurately. If for any reason the spa products you ordered are on backorder, we will email or call you with the date your order will be completed.

Softub Direct has a deluxe showroom filled with the latest full range of Softubs, genuine Softub parts and real Softub chemicals you can visit in Ventura California.

Serving Our Customers


  • Water treatment assistance
  • Problem water
  • Draining, cleaning, moving or refilling your spa
  • Understanding the spa operation
  • Error codes
  • Parts replacement questions, including warranty or service

To receive answers to your questions, please email us through our Contact Us page.